Outside Interactive, Inc. has unveiled an adventure-focused social platform designed to integrate outdoor enthusiasts’ digital experiences into a unified network. This platform combines curated editorial content from across the Outside Network with activity tracking from various devices and apps.
Through its adventure-focused social platform, Outside aims to enhance the outdoor experience by providing a personalized activity feed where users can engage with content from athletes, brands, and peers, and sync data from their fitness devices. While users can customize their feeds by following their favorite creators, brands, and events, they can also sync up various devices and apps like Garmin, Suunto, Gaia GPS, and Trailforks. This approach not only personalizes the user experience but also strengthens community connections and brand engagement within the active lifestyle sector.
Image Credit: Outside Interactive, Inc.Outside Interactive, Inc.
