You might use certain social media apps every day, but maybe you don’t feel so good about the time you spent in that app afterwards.
Like, you probably check in on Facebook at least once per day to ensure that you don’t miss any important birthdays or announcements. But is Facebook your favorite social media app?
Measuring social media app popularity is different to usage. And theoretically, a better app store rating, overall, should reflect a better user experience.
That’s what the team at Mailsuite have gone with for this analysis, which looks at Google Play Store ratings for social media apps in each nation, to come up with an overview of the most popular apps.
Interesting note:
“Facebook rose to the top as the most hated social media app in 39 countries, including the UK, Australia, Canada, France and India.”
The overview might give you some additional perspective on key social media trends.