Co-founded by CEO Yoram Ben-Israel, CMO Mark Alexiou, and musician Rebekah Pennington, in charge of partnerships, growth and business development, the tool enables artists, songwriters, and producers to collaborate and generate revenue.
“Ampollo empowers musicians and artists to grow their audiences while utilising the platform’s proprietary studio tools to remix, create with others and unlock creator and audience rewards,” a statement explains. “Artists, labels and other rights holders can also market and distribute music to their already engaged fans to enjoy in an immersive, gamified way, opening up new revenue streams for the wider music industry.”
Ampollo’s key features include stem separation, video and audio recording, stackable audio and preset filters for layering, and customisable mixing desks. The platform also offers social media and audience engagement tools.
Additionally, the platform claims to support producers with toplines, beats, and collaboration opportunities, helping songwriters and performers connect with session players and producers. It provides A&R professionals with discovery chances and expands revenue possibilities for rights holders.
Ahead of its official launch, Ampollo has secured $3.1 million in funding from a range of tech investors, including specialists in music, gaming, community, content, and VR.
“Everyone deserves the chance to find aligned talent to collaborate with,” Ben-Israel said. “Utilising emerging technologies enables the creative process to be accessible to everyone, not limited by their location or network.
“Ampollo’s core aim is to create new opportunities, find undiscovered talent, enable human connection with both collaborative partners and music fans and to deliver access to new revenue streams in fun and engaging ways through intuitive tools and resources.”
Meanwhile, alongside its individual resources, Ampollo says it has established partnerships with organisations such as The Royal Academy, Studiospares, and Pirate Studios to allow members access its full range of services.
