All it takes is a yes. This also applies to artists who want to create something new and significant. Lufthansa is partnering with famous Art Basel Miami Beach festival. The international art fair brings together artists, leading galleries, collectors and curators. Lufthansa will fly various art experts and influencers to Art Basel Miami Beach. This year, the festival takes place from December 6-8. As part of a three-year partnership between Lufthansa and Art Basel Miami Beach, a first-class travel experience will be combined with inspiring art.
Lufthansa travel items designed by artist Stefan Marx
Lufthansa is working with Stefan Marx on this collaboration. The German artist is inspired by everything that has to do with flying, be it the view of the city from the airplane window or the creative moments at the departure gate. For this year’s Art Basel Miami Beach, Marx exclusively designed the Lufthansa Lounge in Miami Beach as well as a limited edition of travel items. These pieces capture the current zeitgeist with a minimalist, playful style that highlights everyday moments. His distinctive motifs of airplanes and airports once again reflect his long-standing love of flying, which Lufthansa guests can experience for themselves on board and at Art Basel Miami Beach.
A 360-degree journey where premium air travel meets world-class art
On the occasion of Art Basel Miami Beach, on December 6, Lufthansa will fly from Munich to Miami with the new Allegris seating concept. This unique collaboration offers guests a comprehensive art experience from booking the flight to arriving in Miami and a visit to Art Basel Miami Beach.
Further information on the cooperation can be found here: Art Basel Miami Beach | Lufthansa
About Art Basel
Founded in 1970 by gallerists from Basel, Art Basel today stages the world’s premier art shows for Modern and contemporary art, sited in Basel, Miami Beach, Hong Kong, and Paris. Defined by its host city and region, each show is unique, which is reflected in its participating galleries, artworks presented, and the content of parallel programming produced in collaboration with local institutions for each edition. Art Basel’s engagement has expanded beyond art fairs through new digital platforms and initiatives such as The Art Basel and UBS Global Art Market Report and The Art Basel Shop. Art Basel’s Global Media Partner is The Financial Times. For further information, please visit artbasel.com.