Exploring boundless horizons
The Art Market, venturing beyond the canvas and paintbrush, extends into a diverse realm of artistic expression. Among the featured artisans and brands are Kraft Faktor — handmade organic soaps and home products, Rakshaa Gemstones — precious stones and healing accessories, Luxe Parfums — long-lasting oil-based original fragrances, Novavii Beauty — a homegrown responsible beauty and skincare brand and VivaDesigns offering customisable designs for all office stationery.
Primarily based on Madhubani art, Prasannavika’s artworks are an ancient Indian folk art form that empowered women’s artistic style during the 1960s. The art depicts everyday rural surroundings with subjects like birds, animals, and trees. “Being a banking professional myself, I feel art adds joy, excitement, and vibrancy to mundane life,” shares Prasanna.
For Neha, founder of Novavii Beauty, art is all about self-expression and beauty. By associating a locally made skincare brand with art, she redefines beauty standards. Safe for sensitive skin and allegories, they offer toxin-free make-up. “We primarily focus on creating a real representation of beauty in general,” says Neha.
Offering a range of organic soaps and products, The Kraft Factor, blends the essence of rose-lavender, musk-spice, and jasmine-oudh, to enhance experiences and reach people in a more utilitarian way. The brand has multiple product ranges like candles (Ceremo), soaps (Soaplo), and art prints (House of Artistry).
Deepa Sam, founder of The Kraft Faktor, delving into the creative process of the products, shares, “The products are made slowly by hand, providing a uniqueness to each piece, with a human touch.”
Currently hosting the Art Market until Sunday, the upcoming events of Art Kin Centre, include Indie concerts and chamber gatherings for classical arts and collaborations with architects and designers to integrate art into spaces.
The Art Market is on till February 11, 11 am to 9 pm.