‘Click here’ and ‘ALT’: 7 things to know about the viral trend on social media

Since last Saturday, X has been flooded with the viral 'Click here' posts.

Since last Saturday, X has been flooded with the viral ‘Click here’ posts.

If you feel confused after coming across “click here” posts on social media featuring a black arrow on a white background, you’re not the only one. Here are seven things to know about the recent trend and why it has captured everyone’s attention:

1.) Since last Saturday, X has been flooded with the viral “Click Here” posts. They consist of images featuring a white backdrop with the bold, black declaration “click here” written across it.

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2.) The post also has a diagonally downward arrow, pointing to “ALT” text or alternative text on the bottom left corner of the image.

3.) The “ALT” text — also known as a digital image description — is a feature by X that helps its users add descriptions to the photos that they share on the platform. For example, this is how Sachin Tendulkar marked April Fool’s Day.

4.) The feature was originally meant to help visually impaired users understand the image better, with the help of text-to-speech recognition and Braille language.

5.) While rolling out the ALT badge feature, X wrote in its blog, “Adding descriptions to an image helps create a more inclusive experience for everyone on Twitter. The descriptions are useful not only to people using screen readers, but to those in low-bandwidth areas, those with web phones, and anyone who wants to learn more about an image.”

6.) Photos with descriptions appear with an ALT badge in the lower left corner, making it clear that additional descriptive text is available for the image. Similar to Tweet text translations, Twitter translates image descriptions to allow people from around the world to benefit from image descriptions.

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7.) The company stated that the image description reminder is part of X’s continuing efforts to make the public conversation more accessible to everyone.

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