Middle Park: Flybuys inventor Peter Langkamp and wife Kathryn selling Art Nouveau house

The house at 100 Wright St, Middle Park, last sold more than two decades ago to business executive and health advocate Peter Langkamp and his wife Kathryn.


The Flybuys retail program’s inventor Peter Langkamp and his wife Kathryn are selling their Middle Park house with $4.1m-$4.3m price hopes.

In the 1990s, Mr Langkamp conceived of and launched the customer loyalty card at conglomerate Wesfarmers.

Flybuys is still used today by more than 9 million customers across stores including Bunnings, Coles, Target, Kmart and Officeworks.

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Mr Langkamp has also worked at the National Disability Insurance Agency, Shell Australia, NRMA, Bendigo Bank and Accenture.

He’s now the director of healthy advocacy organisations genU, The Disability Trust and ermha365.

Jellis Craig Port Phillip director Warwick Gardiner declined to comment on the four-bedroom home’s owners but records show it is owned by the Langkamps.

Stained glass windows, a cathedral ceiling and newly-installed wool carpets feature inside.


Peter Langkamp when he was the Flybuys general manager, in 1994.


The main kitchen is equipped with modern appliances, stone benchtops and a walk-in pantry.


Set on a 408sq m block at 100 Wright St, the Art Nouveau-style abode boasts historic elements such as stained glass windows, decorative ceilings, marble fireplaces, tessellated tiles and a bay window in the formal lounge room.

“It’s a pretty rare offering, it’s in a blue-chip location and is a red-brick Edwardian consisting of original period features in the front half of the house,” Mr Gardiner said.

“The home is about 100m to the shoreline of Middle Park beach, which is one of the main attractions.”

An outdoor commercial-grade kitchen with three-phase power is part of the entertaining-set up.

The upstairs studio includes an ensuite, kitchenette, storage space and a balcony.


Original period features remain.


The house was renovated 25 to 30 years ago, with the bathrooms upgraded about a decade ago.

A studio bedroom suite upstairs with an ensuite, kitchenette, storage spaces and a balcony was added during the reno.

“It is unusual to have that amount of space in an older house,” Mr Gardiner said.

Located with the Albert Park College zone, the home is close to the beach, Middle Park Primary School, Armstrong St Village and public transport.


A covered patio, concealed commercial-grade outdoor kitchen, storeroom and two garden sheds are also on offer.


He’s expecting buyers including local families and downsizers.

“The buyer will probably end up spending a couple of million on renovating as with that block size, which is quite large for Middle Park, it would be impossible to overcapitalise,” he said.

The abode will be auctioned at 10.30am on May 17.


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