Sam Altman’s OpenAI Could Launch Social Network To Rival Mark Zuckerberg’s Instagram, Elon Musk’s X

OpenAI CEO Sam Altman is mulling the launch of a new social network aimed at taking a bite out of Mark Zuckerberg’s Instagram and Elon Musk’s X (formerly Twitter). According to a report by The Verge, which cited sources aware of the development, OpenAI is working covertly on a social networking platform.

Although the project is still in its infancy, an internal prototype with a social feed that focuses on ChatGPT’s image generation is reportedly in place. According to reports, Altman has also been soliciting input on the initiative from external parties in private. It is unknown if OpenAI intends to incorporate the social network into ChatGPT, which in March became the most downloaded app worldwide, or offer it as a stand-alone app.

Experts are theorising that OpenAI’s intention to launch a social network may have something to do with the company’s recently launched GPT-4o-powered picture generator. With an easy prompt, the tool enables users to produce graphics inspired by Studio Ghibli.

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